Recruiting the right-fit partners is one of the things we do awesomely good! We literally do everything in partner recruitment! We profile the right-fit partners and prospect our in-house database in every which way. We generate qualified leads and pass to you to process.

Our database is qualified and we do daily e-mail blasts, monthly telemarketing campaigns, numerous events and research surveys to maintain the most comprehensive database in the country.

Here are a few ways in which we can help you recruit new partners:


Emailing and telemarketing

We customize the right message and send to the target prospects by e-mail. Our experienced telemarketing team (who knows the prospects) will call the target resellers to qualify and forward leads to you in real-time. Combined, these two activities support each other to increase results. This is our basic campaign to recruit partners.

News media channel awareness

When potential partners cannot find any news articles about your company in country-specific channel news media, it will have significant impact on their decision to partner with your company. In many cases, it is the first place they search to learn what the vendor is doing in their country. A consistent news media campaign will generate awareness on a national level that will eventually trickle down to trigger reseller response. Unfortunately, this takes time and patience, but it is fundamental to every vendor looking to develop the channel. Ask how we can help you develop and execute an effective channel awareness campaign.

Face-to-face or virtual events

We host several live and virtual ChannelNEXT events that can put you in front of the right-fit potential channel partners to prospect. We can do some before and after event communications to help you enhance your results. All you have to do is be an exhibitor!

Exciting “lunch and learn” road shows, private round-tables or webinars

We can organize an exclusive road show or round-table or webinar for you to meet and present your solution to qualified prospects. We can enhance your private event with professional speakers. We bring professional event organization, awareness and news media buzz to make your event a bigger success!