About Marie-Claude Rouleau

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So far Marie-Claude Rouleau has created 25 blog entries.

July 2022

The Rise of Multi-Vendor Channel Partner Ecosystems

2022-07-15T12:42:32-04:00

Automating interactions with channel partners is a standard business practice, mostly driven by the sales and marketing departments. Many PRM solutions are available to assist vendors in successfully automating numerous processes with their partners. However, automation by itself won't produce the optimum results for sustainable channel development in today’s digital-first economy. There are about 500,000 channel partners around the globe yet to be invited to your party! To increase predictability and sustainability in business valuation [...]

The Rise of Multi-Vendor Channel Partner Ecosystems2022-07-15T12:42:32-04:00

March 2022

The Channel Partner Ecosystem: Where We Are, Where We’re Going

2022-03-28T14:03:43-04:00

Today, there are two primary partner types that dominate the ecosystem that has been evolving over the past 40 years: Transactional and non-transactional. This evolution has been mostly fuelled by changes in the buyer’s behaviours and how products are consumed (which has now accelerated due to the pandemic). On a macro-level, the new partner ecosystem is composed of many diverse players. How the DNA of these different organisations continue to interact and adapt is still [...]

The Channel Partner Ecosystem: Where We Are, Where We’re Going2022-03-28T14:03:43-04:00

January 2022

Week #1, 2022…It’s a new dawn, a new day, a new World

2022-01-05T16:20:35-05:00

Here we go…First week of a brand new year that’s starting with a heavy dose of uncertainty.  Just when you thought things were getting better, life throws yet another curve ball. It’s enough to just want to yell (I did). Remember that saying: “Everything will be okay in the end. If it’s not okay, it’s not the end”  I take this to mean that everything is never really going to be okay unless it’s the [...]

Week #1, 2022…It’s a new dawn, a new day, a new World2022-01-05T16:20:35-05:00

July 2021

How to Build a Bigger, Better, Stronger and Smarter MSP Business?

2021-07-20T15:32:16-04:00

“Work smarter, not harder.” It is a loaded question that we have been tackling in the channel community for years and we have been perfecting the recipe. Our ChannelNEXT events first matched MSPs with the right vendors and business tools. We built a best-practice assessment tool to help MSPs benchmark all areas of their business practices. We then revolutionized IT events by reducing the vendor pitches and investing considerably on educational content by top industry [...]

How to Build a Bigger, Better, Stronger and Smarter MSP Business?2021-07-20T15:32:16-04:00

June 2021

The Future in Channel Partner Ecosystem Management May Not Be What You Think

2021-06-22T17:40:52-04:00

Many vendors typically leverage one of the many Partner Relationship Management (PRM) platforms like Salesforce, Zinfi and Impartner to automate a variety of activities for their current and potential partners. They mix and match other applications to bake out their customized “integrated” channel partner automation stack. Chart by Jay McBain of Forrester for the bigger list of channel automation vendors As PRM vendors add functionality through mergers and acquisitions to meet changing demands, [...]

The Future in Channel Partner Ecosystem Management May Not Be What You Think2021-06-22T17:40:52-04:00

Privacy Policy

TechnoPlanet Privacy Policy

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Why we collect information

TechnoPlanet collects and uses your personal information to give you the most personalized and convenient access to our information delivery services. In specific, we use your personal information to keep you up to date on the latest IT news, vendor information, product announcements,  and other information we think you’d like to hear about—all related to the computer industry targeting the channel. From time to time, we may also use your personal information to contact you to participate in a market research survey, so that we can gauge customer satisfaction and develop better services.

How we collect information

We ask you for your contact information and interests when you subscribe to publications of TechnoPlanet or when you correspond with us, register to attend a webinar or event, or participate in an online survey. Typically your personal information will only include your name and e-mail address and/or additional contact information that you may prefer us to use to connect with you.

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Collecting other personal information

When you browse a TechnoPlanet website, you are able to do so anonymously. Like many websites, the TechnoPlanet websites use “cookie” technology. When you first connect to our site, the cookie identifies your browser with a unique, random number. The cookies we use do not reveal any personal information about you. Cookies help us understand which parts of our websites are the most popular, where our visitors are going, and how long they spend there. We use cookies to study traffic patterns on our site so we can make the site better.

In some of our email to you, we use a “click-through URL.” When you click one of these URLs, you pass through our web server before arriving at the website that is your destination. We track the click-through to help us determine your interest in particular topics and measure the effectiveness of our customer communications.

Our commitment to privacy

To make sure your personal information remains confidential, we communicate these privacy guidelines to every TechnoPlanet employee.

TechnoPlanet’s website may contain links to other third party sites. TechnoPlanet does not share your personal information with those websites and is not responsible for their privacy practices. We encourage you to learn about the privacy policies of those companies before you continue browsing their websites.

It is a rare occasion, but we may modify our privacy policy from time to time so please review before browsing for any changes.

Last updated January 1, 2018

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Attend our annual Channel Manager Summit

Once a year we host an event that is exclusive for channel managers and their team. A team of the best channel development experts will share the latest insights, best-practices and research data for the IT Channel. It is a great opportunity to get some valuable advice, feedback and network with your peers! See www.channelnext.ca for details of the next event which is typically in February.

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